THE PERSON BEHIND THE PIXELS

Good design starts with people.

I'm Emanuela Pucci, a Senior UX Strategist and Product Designer with 7 years of experience designing web and mobile interfaces across banking, insurance, healthcare, and mobility.

My work goes beyond the screen. I coordinate projects, gather business requirements, run user research and usability testing, and collaborate closely with developers and product teams using Agile/Scrum methodologies. I also mentor younger designers—helping teams bring clarity, care, and consistency to the experiences they create.

7 years

Strategy first. AI & Design System. Building user-first products.

WEB & MOBILE UX

WHAT I BRING TO THE TABLE

From the first question to the final pixel.

01

Web & mobile design

Clear, considered interfaces that make complex journeys feel intuitive—from information architecture and wireframing to scalable design systems for web and mobile.

02

Listening, testing, learning

User research, usability testing, focus groups, and heuristic evaluations challenge assumptions and bring real people into the design process.

03

UX Strategy, Accessibility and AI Integration

Project coordination, business requirements definition, digital accessibility focus, and designing flows for AI-powered data platforms.

04

Helping others find their voice

Mentoring younger designers through thoughtful feedback, shared knowledge and encouragement.